
Didit
Identity platform for fast human verification.
700+
B2B customers
Company-reported · millions of verifications/mo
~20%
MoM growth
300%+ NRR at month 6
$47B
Digital identity TAM
Grand View · 2025, → $135B by 2033
Thesis
Didit is an all-in-one identity platform — ID verification, biometrics, liveness, AML screening, and authentication — rebuilt from scratch instead of stitched together from 5–10 point vendors.[1][2] Hosted workflows for buyers who want a turnkey flow; standalone APIs for buyers who want to embed it; transparent pay-per-use pricing with a free tier on top.
The longer-term bet: identity is moving from a one-time onboarding check to continuous attribution — every action, every transaction, every agent acting on a human's behalf needs to be tied back to an accountable identity.[4][5] Didit is the unified layer the AI-era internet runs on.
- 01
Identity stacks were built for a pre-AI internet. Most buyers today stitch together 5–10 vendors — one for doc check, one for biometrics, one for liveness, one for AML, one for authentication. Verifications take days, real users get stuck in random rejections, and attackers slip through the seams. Didit rebuilt the whole stack from first principles so verifications take seconds instead of days.[1][2]
- 02
PLG distribution with transparent unit economics is the wedge. 500 free checks per feature per month on core KYC, pay-per-success billing, and per-feature pricing published on the website remove the procurement step the entire incumbent category depends on. Land on KYC; expand into AML, ongoing monitoring, and re-auth modules.[2]
- 03
Trust is moving from onboarding to continuous attribution. As AI agents proliferate, buyers need to link every action back to an accountable human — and step-up risk-based checks at runtime, not just at signup. Sumsub launched AI Agent Verification in Jan 2026; Checkr embedded IDV inside the hiring workflow in Mar 2026. The market is signaling exactly the shift Didit is built for.[4][5]
- 04
Owning the inference pipeline is the moat. Millions of verifications a month across 230+ countries and 7,000+ document types generate the feedback loop that improves models, thresholds, and flows. Vendors who orchestrate third-party APIs — instead of owning their own inference — cannot iterate at the same speed.[1][3]
- 05
Two repeat founders. Identical twins. Building their second startup together. Alberto (Co-CEO, AI engineer) and Alejandro (CTO, mathematician) previously co-founded Gamium and incubated Didit inside it. Former professional tennis players from Barcelona, both with engineering / advanced mathematics degrees from UPC.
Problem
Identity verification was designed for a pre-AI internet. It can't keep up with how attackers, customers, or agents actually behave today.
Most companies that need to verify a real human run a Rube Goldberg machine of vendors: one provider for document capture, another for face match, another for liveness, another for AML screening, another for ongoing monitoring, another for re-authentication. Each integration is its own SDK, its own latency budget, its own contract minimum, its own data residency conversation.
The result on the front end is the user experience everyone has lived through: verifications that take days, random rejections with no human-readable explanation, and a workflow that's been quietly optimized for ops teams instead of customers.[1]
The result on the back end is worse. Deepfakes, synthetic identities, and agent-driven bot networks now move faster than any single vendor in the stack — and the seams between vendors are exactly where attackers operate. Adding more vendors to plug the gaps adds more seams, not fewer.
5–10
Vendors stitched together
In a typical pre-Didit identity stack
Days
Time to verify
Incumbent baseline · vs. seconds with Didit
7,000+
Doc types supported
Across 230+ countries · company-published
Why Now
Fraud just became AI-assisted. Identity is becoming the new auth layer.
The category's incumbents are publicly repositioning. Each move validates exactly where Didit is going.
Identity is no longer just about humans — every transaction, every action online now needs to be tied back to an accountable agent. Verifying who is acting, not just who signed up, is the next frontier.
Sumsub[4]
AI Agent Verification · Jan 2026
Hiring is where identity moves from a one-time check to a workflow. The future of IDV is embedded inside the systems where decisions are made — not a standalone vendor in a tab.
Checkr[5]
Identity Verification launch · Mar 2026
The threat surface has expanded beyond what point-vendor stacks were built to handle. Identity needs to be unified, AI-native, and tightly coupled to authentication — not stitched together at the application layer.
Entrust[7]
On acquiring Onfido · 2024
Three structural shifts are pulling identity into a new shape — all at once.
AI-assisted fraud broke the assumptions. Deepfake video and audio, synthetic identity generators, and agent-driven bot farms now scale at marginal cost. The static doc-and-selfie check that worked in 2019 fails open against an attacker who can spin up a thousand convincing synthetic identities by lunchtime. Identity has to be continuous, biometric, and adversarially robust — or it isn't identity at all.
Incumbents are consolidating and retrofitting. Entrust acquired Onfido in 2024 to bolt IDV onto an authentication business.[7] Sumsub shipped AI Agent Verification ("Know Your Agent") in January 2026.[4] Checkr launched standalone IDV inside the hiring workflow in March 2026.[5] Each move concedes the same thing: identity is no longer a one-time check at signup — it's an embedded, continuous layer.
Pricing transparency reset the procurement floor. Stripe Identity publishes a per-check price.[6] Didit goes further — per-feature pricing, no contracts, no minimums, 500 free checks per feature per month — making it possible to ship identity in an afternoon instead of after a quarter-long enterprise procurement cycle.[2]
We built an all-in-one identity verification system from scratch. We optimized every millisecond to verify real humans in seconds while blocking fraud by default. Simple pay-per-use pricing — no contracts, no minimums.
How It Works
One stack. Five core modules. Two integration modes.
Designed to be the entire identity layer — not a feature inside someone else's product.
Hosted workflows for turnkey buyers. Standalone APIs for embedded buyers.
Hosted workflows — pre-built "Core KYC" and "KYC + AML" flows priced per completed feature inside the verification. The fastest path from zero to verifying real humans in production. Embed a link or an iframe and ship.[2]
Standalone APIs — headless endpoints for ID verification, passive liveness, face match, face search, AML, age estimation, and proof of address. Priced per API call. For buyers who want to own the UX completely and call Didit as a service.[2]
Unified decisioning and audit. Whether the verification runs through a hosted flow or a stitched-together API call, the same decision engine and the same audit telemetry sit underneath. One source of truth, regardless of integration mode.
Public pricing — per feature, after free tier
Source: didit.me/pricing[2]ID Verification
$0.15
Passive Liveness
$0.10
Face Match 1:1
$0.05
AML Screening
$0.20
AML Monitoring
$0.07 / user / yr
IP Analysis
$0.03
Illustrative unit math at posted prices: ~$0.30 per Core KYC (ID + liveness + face match), ~$0.50 per KYC + AML. Face search 1:N and reusable KYC are listed at $0 as platform hooks.[2]
Market
A mid-teens-$B core market — with two adjacent ones the same architecture serves.
The narrow market is identity verification. The full picture is identity, AML, and authentication on one stack.
Identity verification (narrow). ~$13.8B–$15.7B in 2025, projected to ~$29B–$50B by 2030–2034 at a 13–16% CAGR depending on the analyst scope.[8]
Digital identity solutions (broader). ~$47B in 2025 → ~$135B by 2033 (Grand View). The category Didit's full platform plays in once authentication is included.[9]
AML software (adjacent). ~$1.7B in 2024 → ~$4.2B by 2030 (Grand View). The natural attach motion once KYC is landed — same buyer, same flow, same data plane.[10]
ICPs with high verification throughput and real regulatory pressure: fintech / neo-banks, crypto and on-ramps, marketplaces and gig, mobility, gambling and age-gated services, telco eSIM, travel and e-commerce. Each one has a known, ongoing, per-verification cost — and a procurement team that already buys this category.[1]
We verify millions of humans monthly across 700+ B2B customers. ~20% MoM growth. 300%+ NRR at month 6. ~90% paid retention at month 6.
Competitive landscape
Six players in three buckets. Didit's position is the unified, dev-first, low-latency stack.
Each competitor category has a structural limitation. Didit's vertical integration and PLG motion are the answer to all three.
Unified stack with per-feature pricing. Dual integration — hosted plus API — for both turnkey and embedded buyers. Owning inference, not orchestration, so the data and iteration flywheel actually compounds.
Founder deep dive
Identical twins. Both ex-professional tennis players. Building their second startup together.
Founders & team
Founder background
Risks & mitigations
What we're watching
References
- [1]Y Combinator — Didit company profile
- [2]Didit — Pricing (pay-per-use, modules, free tier)
- [3]Didit — Docs / Security & Coverage (company-published)
- [4]Sumsub — AI Agent Verification (Know Your Agent)
- [5]Checkr — Identity Verification product
- [6]Stripe — Identity pricing
- [7]TechCrunch — Entrust to acquire Onfido (2024)
- [8]Precedence Research — Identity Verification Market Size
- [9]Grand View Research — Digital Identity Solutions Market
- [10]Grand View Research — Anti-Money Laundering Market
- [11]TechCrunch — Alloy raises Series C extension at $1.55B valuation
- [12]TechCrunch — Socure raises $450M at $4.5B valuation
- [13]Persona — Product overview
- [14]Veriff — Product overview


